(Radio Mercury Awards Finalist - Campaign)

Simplifying the apartment hunt puzzle

IDEA:

With so many sites and misleading listings finding the perfect apartment can feel like a monumentally confusing task.

APPROACH:

SYNOPSIS:

Apartments.com turns finding the perfect place from a Rubik’s Cube-esque puzzle into something you’d find on the back of a children’s menu.

We brought back Silicon Valley Maverick Brad Bellflower to help show off the magic of Apartments.com by people of all stages of life navigate the puzzling and sometimes absurd world of online house hunting.

We also produced an audio campaign for the #1 apartment listings site in the universe that was so Earth-shattering, the Radio Mercury Awards took notice.

That’s where Apartments.com comes in. With their easy-to-use interface and first- in-class search tools, they help sift through the garbage and deliver a simple way to find the most apartments in one place.