Carolina Jackpot
Client
North Carolina Lottery
Agency
Cactus
Role
Freelance Copywriter
Partner
Josh McCrary
Bringing people together over the thrill of winning
SYNOPSIS:
With loads of instant-win prizes AND the chance at a thrilling, rolling jackpot prize, the new Carolina Jackpot tickets are the best of both worlds.
There are two kinds of people in the world…
Those who crave the excitement of an instant win scratch off and those who prefer the suspense of a weekly jackpot drawing.
But the new Carolina Jackpot tickets from the North Carolina Lottery pack both games in one ticket…
Which means there’s one less thing to argue about in your next couples therapy appointment.